Public Relations and Marketing Department

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The department’s mission is to manage the Arts and Theatre Institute’s internal and external relations and provide public relations services for the institute that cover both its long-term work and the individual projects of the institute’s various departments. The department coordinates the distribution of the ATI’s publications and manages the Prospero E-shop. The department also takes care of organising courses and events for the ATI’s employees.

The Public Relations and Marketing Department has existed since 2017 and was set up to publicise and promote the expanding portfolio of activities and services that the Arts and Theatre Institute offers the professional theatre community and other culture professionals.

The Work of Our Department

The department issues press releases, communicates with the media, and shares information about the ATI’s activities on social media.

The department organises the official opening events for exhibitions, book launches, press conferences, and other social gatherings.

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The Mobile Book Stand

The ATI’s publications can be purchased at book fairs in the Czech Republic and abroad and also at theatre festivals and other cultural events.

All of the titles published by the Arts and Theatre Institute can be purchased through Prospero E-shop, including the institute’s e-publications, as well as ATI materials that are available to download for free.


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Pavlína Svatoňová

head of the department

+420 224 809 169

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Anna Poláková


+420 224 809 169 
+420 721 431 516

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Kateřina Vedralová

Book Distribution, Theatre Photography

+420 775 857 670

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